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Small Business Marketing Questions...

"What is the most-effective way to get more customers?"

"How can I know if my marketing investment is making me money?"

"What is the quickest way to become more profitable?

If these questions have ever crossed your mind (or if they keep you up at night), you are not alone. Whether you're in Meat Cove or Arichat, Port Hood or Glace Bay, or any of the many points in between, you need answers to these questions for your small business to survive our volatile world.

But before I answer those questions, I have 3 other questions for you to consider:

Can potential customers or clients discover your business with an online search? (Studies show that between 70-80% of people research a company online BEFORE visiting the small business or making a purchase with them...)
Are potential customers or clients familiar with your business from seeing it in their social feeds? (97% of people learn more about a local company online than anywhere else...)
Is your business contact & location information online accurate? (88% of searches for local businesses on a mobile device either call or visit the business within 24 hours...)

If you're not able to answer these questions, I can help. You should start with The Local Marketing Foundation.

And The Local Marketing Foundation starts with Google My Business (GMB) so I've provided a cheat sheet for you below. It walks you through the benefits of having a GMB listing for your business on Google and the basics of setting it up. It's free - so grab a copy!

Fill out the form below to download the

Google My Business 3.0 Cheat Sheet !

YES! I Want It! YES! I want the Google My Business 3.0 Cheat Sheet Now!

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(902) 371-3245

Sydney, NS

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Get More Customers for Your Restaurant with Our Services

How to Attract Local Restaurant Customers

There are a number of ways to attract local restaurant customers but we focus on marketing methods where we can measure the Return-On-Investment (ROI).

Additionally, we maximize the marketing results by layering the tactics to work together instead of running single tactics solo.

Some of the marketing methods we employ to get you more customers include:

Direct Mail - This "old-school" method can reach thousands of potential customers efficiently & affordably using our method.
Email & Text Messages - This method works wonders on it's own but when we combine it with Direct Mail it removes the "one-and-done" investment scenario typically associated with Direct Mail. Instead, it helps build a lasting business asset!
Online Ordering / Restaurant Website - Making it easier for Customers to order will help increase sales. We have a system we can set up that makes it easy for your customers to order from you online and doesn't cost a fortune to implement!
Local Search Visibility - You need Potential Customers who are searching for you online to be able to find you. If they can't, as far as they're concerned, you don't exist. We can set your business up with a Google Business Profile (formerly Google My Business), and on other online business directories like Bing & Yelp (and more). to increase your exposure online and make it easier for searchers to find your restaurant.
Online Reviews Marketing - We like to refer to online reviews as Digital Word-of-Mouth. Searchers tend to trust online reviews almost as much as recommendations from friends & family, so reviews are extremely important! We have a system for requesting, collecting, and displaying reviews that help build positive "social proof" for your restaurant.
Social Posting & Social Billboards - Consistent social posting is an important part of online visibility and there's 2 reasons. First, when potential customers visit your Facebook page it's important that it doesn't look like a ghost town or they'll move on, assuming you're business is closed. Second, Facebook rewards consistent posting since it keeps Facebook users on the platform. We have a system we can implement that assists with regular posting so you can focus more time on your business.
Social Promos - Social promotions can boost online visibility because it leverages the power of social connections users have, giving the possibility of micro-virality and widespread exposure.
Social Response - Responding to requests on Facebook quickly can be challenging. There are 2 questions that get asked again & again, and we can set up autoreplies to answer both, saving you the hassle!